Yesterday, abc27 in Pennsylvania aired a story about our Leaving MAGA billboards. They asked the White House for a statement about us.
I spent years inside MAGA. I know how this machine reacts when something starts getting under its skin — and right now, we’re under its skin.
And here’s why that matters: for someone quietly doubting MAGA — our billboard may be the only sign they see that addresses the doubt gnawing in their stomachs at night when they can’t sleep, worrying about how to pay for the groceries, fill up the tank, or afford healthcare.
Our billboards reach the people our emails can’t — the MAGA neighbor, the uncle at Thanksgiving, the coworker who’s privately been having second thoughts.
They spark local and national news stories (abc27, NY Post, KCCI, Newsweek, The Daily Beast, Breitbart). They spark viral posts. They’ve even sparked supporters making their own yard signs with QR codes pointing back to us.
That’s how this movement grows: one billboard, one conversation, one person at a time. We are taking back the people MAGA stole.
You make this possible. Every billboard we put up is another road where someone driving home from work sees they’re not alone — and another newsroom that picks up the story. Yesterday it was abc27 and the White House. Let’s keep going.
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Thanks for being with us on this odyssey,
Rich
